Insights-X is intended for a wide-ranging professional audience in the stationery sector. Our dialogue with trade associations, purchasing cooperatives, manufacturers and disseminators leads to defining visitor target groups that are matched perfectly with the portfolio. The organizer’s marketing measures derived from this cooperation reach exactly the right groups of visitors.
Visitor profile and marketing
Insights-X is an exhibition that has grown very significantly over the last three years. You simply can‘t ignore it.
Checking out the market leaders here can give you an edge in terms of trends and accessories. It is really interesting to meet them here. Companies from Spain, France, Germany […] – they are all gathered here. And we can do good business directly at the fair.
We were on the lookout for a suitable presentation platform for our new, modern trade fair presence. Due to the steadily increasing popularity of Insights-X and its new concept, we came down in favour of this fair!