Greeting card themes and hand lettering show how a personal touch and handmade items are becoming increasingly popular again. This trend was in evidence among the Stationery and Gift Articles products at Insights-X from 4–6 October 2018. A small selection plus a Christmas excursion are included in the fifth instalment of our six-part innovation report.
Children can give their creativity a free rein with the reusable Chalk Colouring Books appearing under the Jaq Jaq Birds brand from Stoqk International. The books have several blank pages to stimulate creativity as well as pages with themed drawings. They come with the unique dust-free “ButterStix” chalks, which are easy to remove and leave no stains. In 2018, the colouring and doodle books, which are available in various themes, received the European Product Design Award.
Hand lettering does not just look great on paper. Lettering and decorations enhance any craft project. A treasure trove of stimulating ideas and valuable tips can be found in the book Lettering Ideenschatz, appearing under the monbijou brand and published by Lingen Verlag. Author Katja Haas demonstrates how lettering can be enhanced with frames, arrows, flowers and banners, making the book a perfect gift for all hand lettering fans.
High-quality and unusual greeting cards are becoming more and more popular. Santoro London is responding to this trend with its latest 3D card models in the collections Pirouettes, Popnrock and Swing Card. The company is also extending its range of Hoodies, Tiny Squee Mousies and Kleo Kats to include new motifs.
Just in time for the approach of Christmas, ABC Glückwunschkartenverlag is launching its new series Handmade Christmas. Festive, unique, handmade appliqués combined with modern typographic elements turn these 56 Christmas cards into a luxurious, high-quality collection. This complements the company’s other current series WOW, Papierkunst and Flow.
Christmas is just as important to Rico Design, which offers the Jolly Christmas theme world in two different variations. Whereas Classical Colours is interpreted in the reds and greens of the festive season, Pastel Colours is dominated by shades of pink, sand and gravel. Pretty prints of little elves, Father Christmas and gifts are combined with matching graphic designs, spreading Christmas cheer.
The BRUNNEN brand spotlights a wide selection of small gifts in its Fun range to which Baier & Schneider is adding several attractive innovations. Besides complete writing sets boasting on-trend motifs, moody dinos are appearing as collectibles and playmates for boys.
The diary specialist Häfft-Verlag has created a true classic with its Chäff-Timer diaries, a range that has since been expanded at regular intervals. Its wide portfolio contains not only a diversity of attractive cover motifs, but also creative formats and high-quality workmanship. Alongside the popular Family Timers and the Family Wall Planners, the company also presents its current Häfft Timers. They are available on shop shelves in the 2019 version and bring a sense of order to the chaotic lives of pupils, students and apprentices.
Oxford, a brand belonging to Hamelin, features Student Diaries that reflect the needs of young consumers. Plenty of information and entertainment pages turn the handy diaries into useful companions. The pages leave plenty of space for daily entries and additional notes. Timetables and grade tables help students organise their school day as efficiently as possible. The note pages contain the markings for the SCRIBZEE® app, allowing notes to be scanned and saved online.
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